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	<title>Scott Irwin - The Expressive Tech&#187; Marketing</title>
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	<link>http://www.expressivetech.com</link>
	<description>Leveraging Communication, Technology, and Training to help you find improvement</description>
	<lastBuildDate>Mon, 31 Oct 2011 20:18:23 +0000</lastBuildDate>
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		<title>20% Savings on Webhosting</title>
		<link>http://www.expressivetech.com/2011/10/31/20-savings-on-webhosting/</link>
		<comments>http://www.expressivetech.com/2011/10/31/20-savings-on-webhosting/#comments</comments>
		<pubDate>Mon, 31 Oct 2011 20:18:23 +0000</pubDate>
		<dc:creator>Scott Irwin</dc:creator>
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		<guid isPermaLink="false">http://www.expressivetech.com/?p=423</guid>
		<description><![CDATA[Looking for a new web host?  Are you interested in starting a website or blog?  If so, I&#8217;ve got a deal for you.  HostGator, the webhost I use for all of my sites, is offering 20% off on the first invoice!  If you pay for one or two years that can be a substantial amount.  [...]]]></description>
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		<title>New Era in Bar/Restaurant Service</title>
		<link>http://www.expressivetech.com/2010/09/19/new-era-in-barrestaurant-service/</link>
		<comments>http://www.expressivetech.com/2010/09/19/new-era-in-barrestaurant-service/#comments</comments>
		<pubDate>Sun, 19 Sep 2010 23:25:35 +0000</pubDate>
		<dc:creator>Scott Irwin</dc:creator>
				<category><![CDATA[Marketing]]></category>
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		<guid isPermaLink="false">http://www.expressivetech.com/?p=372</guid>
		<description><![CDATA[Upon walking into Chili&#8217;s in Skokie, IL today, I actually got excited when I saw that every table in the bar area had what appeared to be a touch screen on them.  Little did I know that I was in for a mixed experience&#8230;and would get to see the start of what I believe will [...]]]></description>
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		<title>The Focus Method of Writing</title>
		<link>http://www.expressivetech.com/2010/06/30/the-focus-method-of-writing/</link>
		<comments>http://www.expressivetech.com/2010/06/30/the-focus-method-of-writing/#comments</comments>
		<pubDate>Thu, 01 Jul 2010 00:45:52 +0000</pubDate>
		<dc:creator>Scott Irwin</dc:creator>
				<category><![CDATA[Communication]]></category>
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		<category><![CDATA[Toastmasters]]></category>
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		<guid isPermaLink="false">http://www.expressivetech.com/?p=78</guid>
		<description><![CDATA[I&#8217;m usually asked how one gets started when it comes to writing a an article or a speech.  There are many ways to get started, however one way I use called the &#8220;Focus Method.&#8221;  This method will guide you through generating ideas for your article or speech, and will likely provide ideas for future ones [...]]]></description>
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		<title>Staring a Toastmasters Club</title>
		<link>http://www.expressivetech.com/2010/06/23/staring-a-toastmasters-club/</link>
		<comments>http://www.expressivetech.com/2010/06/23/staring-a-toastmasters-club/#comments</comments>
		<pubDate>Thu, 24 Jun 2010 04:46:49 +0000</pubDate>
		<dc:creator>Scott Irwin</dc:creator>
				<category><![CDATA[Toastmasters]]></category>
		<category><![CDATA[Communication]]></category>
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		<category><![CDATA[Self Improvement]]></category>

		<guid isPermaLink="false">http://www.expressivetech.com/?p=272</guid>
		<description><![CDATA[I have been a member of Toastmasters International since 2003 and have reaped the benefits in all facets of my life, and it helped me discover my love of teaching and training.  I was asked by numerous people how to get a club started, so read on for my brief step by step guide. Go [...]]]></description>
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		<title>Enhance Your Business and Personal Brand &#8211; Get Online!</title>
		<link>http://www.expressivetech.com/2010/06/21/enhance-your-business-and-personal-brand-get-online/</link>
		<comments>http://www.expressivetech.com/2010/06/21/enhance-your-business-and-personal-brand-get-online/#comments</comments>
		<pubDate>Tue, 22 Jun 2010 02:40:14 +0000</pubDate>
		<dc:creator>Scott Irwin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Self Improvement]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Choice]]></category>
		<category><![CDATA[Communication]]></category>
		<category><![CDATA[internet]]></category>
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		<guid isPermaLink="false">http://www.expressivetech.com/?p=262</guid>
		<description><![CDATA[My brother-in-law recently just started out in real estate and is looking to (obviously) sell properties and get his business going.  If you are starting a business like he is, you should consider enhancing your business and personal brand by getting online. The first thing you should do is register your name as a domain [...]]]></description>
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		<title>Know Thy Customer and Product</title>
		<link>http://www.expressivetech.com/2010/06/19/know-thy-customer-and-product/</link>
		<comments>http://www.expressivetech.com/2010/06/19/know-thy-customer-and-product/#comments</comments>
		<pubDate>Sun, 20 Jun 2010 04:04:37 +0000</pubDate>
		<dc:creator>Scott Irwin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Self Improvement]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[sales]]></category>

		<guid isPermaLink="false">http://www.expressivetech.com/?p=257</guid>
		<description><![CDATA[While shopping at the Westfield Brandon Shopping Center over the last couple of days, we had two instances where employees failed in their mission to service their customers.  These businesses violated two important rules when servicing their customers &#8211; know thy product and know thy customer.  &#60;begin rant&#62; Here is an example of an employee [...]]]></description>
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		<title>10/20/30 Rule of PowerPoint Design</title>
		<link>http://www.expressivetech.com/2010/06/18/10-20-30-rule-of-powerpoint-design/</link>
		<comments>http://www.expressivetech.com/2010/06/18/10-20-30-rule-of-powerpoint-design/#comments</comments>
		<pubDate>Fri, 18 Jun 2010 15:00:11 +0000</pubDate>
		<dc:creator>Scott Irwin</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Self Improvement]]></category>
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		<guid isPermaLink="false">http://www.expressivetech.com/?p=254</guid>
		<description><![CDATA[The book Presenting to Win: The Art of Telling Your Story, Updated and Expanded Edition by Jerry Weissman reminded me that in Corporate America and in most presentation arenas, we tend to let PowerPoint slides do our talking, both within our presentation and after it is said and done.  We can correct this by following [...]]]></description>
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		<title>It&#8217;s How You Sell It</title>
		<link>http://www.expressivetech.com/2010/01/07/its-how-you-sell-it/</link>
		<comments>http://www.expressivetech.com/2010/01/07/its-how-you-sell-it/#comments</comments>
		<pubDate>Fri, 08 Jan 2010 04:06:22 +0000</pubDate>
		<dc:creator>Scott Irwin</dc:creator>
				<category><![CDATA[Communication]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[sales]]></category>

		<guid isPermaLink="false">http://www.expressivetech.com/?p=96</guid>
		<description><![CDATA[Increase your product or services by considering the three things in this article.]]></description>
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